This article tells the tale of Zim, the Israeli ocean liner firm, which features Asia to West Coast US routes. The article tells a lot about Zim’s business focus, and its status.
Apparently they earned over a billion dollars, while blanking sailings on some routes as much as 67%. On the ZX2 route, Zim only sailed 9 out of 27 times, blanking the other 18. On the ZX3 route, half the sailings were blanked.
How can you make more money by not sailing as often? Try making the customer wait for the product!
Greg Miller, Senior Editor Follow on TwitterWednesday, November 17, 2021How to make a billion when your ships are stuck at anchor – FreightWaves