Monthly Archives: October 2013

Intermodal service for fresh produce gets rolling

What an opportunity for entrepreneurs!  Any time there is a customer need, entrepreneurs will rush to fill it. It has been 3 years but they are funded and ready to go this spring!

DC VelocityThree years in making, intermodal service for fresh produce gets rolling this spring – DC Velocity.

Logistics and supply chain services are great places for entrepreneurs to start businesses. It’s hard work and worrisome, but leads to real benefits for individuals, workers, customers and society.  Truly a vocation of value.

Remember, all it takes for a business is a customer!

The strategic yardstick you can’t afford to ignore

What should we focus on in business to achieve lasting success?

Here’s an analysis from McKinsey which gives great pause for thought.  Their discussion of Economic Profit as a measure of performance has some good analysis and indicates some important cautions for us all in business– financial, operations, marketing, and entrepreneurs.

  The strategic yardstick you can’t afford to ignore | McKinsey & Company.

Setting value, not price

This article from McKinsey shows us that we have to position products while anticipating what other firms will do.  Marketing is a strategic game, and if we offer a product without considering what others will do, we could hurt ourselves.  It’s an interesting analysis, and makes a lot of sense.  How can we apply it in logistics?

Setting value, not price | McKinsey & Company.