Category Archives: Uncategorized

A view of strategy from a Harvard professor.

Posted on March 29, 2016 by | Leave a comment

This article by Prof Eric van den Steen has some interesting points about what is and is not a strategy.

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Source: 14-058_677dad30-ab5d-4ba2-8ae4-90c9edcd84ff.pdf

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Posted in Strategy, Uncategorized

Journeys: Seeing the world as customers do

Posted on March 21, 2016 by | Leave a comment

Again McKinsey says something relevant to ocean carriers. Do you see the world from the customer’s viewpoint? You deal in journeys, why not look at the customer’s?  Or are you stuck trying to make touchpoints successful without seeing the big picture?

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To maximize customer satisfaction, companies have long emphasized touchpoints. But doing so can divert attention from the more important issue: the customer’s end-to-end journey.

Source: From touchpoints to journeys: Seeing the world as customers do | McKinsey & Company

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Posted in Production Operations, Service Management, Shipping, Supply Chains, Uncategorized

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New Supplier Strategies Revive Important Corporate Questions

Posted on March 11, 2016 by | Leave a comment

Vertical integration may have its problems, but it does give firms a chance to control suppliers more easily. That may fix some of the quality and social sustainability issues firms who outsource a lot are frequently combating.

Are we seeing a trend back toward vertical integration?

And will Wall Street let firms do it?  One problem is that it increases the assets of a firm, so the return on assets ratio gets harder to improve.

 

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http://supplychainmit.com/2016/03/10/new-supplier-strategies-revive-important-corporate-questions/

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Posted in Uncategorized